Professional Development Symposium – Internet Marketing Basics

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Overview: Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer’s dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience.

Internet Marketing Basics will provide your participants with a great set of skills to market your business online. Content is the king of Internet marketing, and your participants will need to know how to utilize your great content. If you want your business to grow then your participants need to understand Internet Marketing Basics.

Symposium Modules:

  • Module 01 – Getting Started
  • Module 02 – SWOT Analysis in Marketing
  • Module 03 – Marketing Research
  • Module 04 – Real Time Marketing
  • Module 05 – Brand Management
  • Module 06 – Social Media (I)
  • Module 07 – Social Media (II)
  • Module 08 – SEO Basics
  • Module 09 – Website Characteristics
  • Module 10 – Capturing Leads
  • Module 11 – Campaign Characteristics

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Download Outline Here

Course Features Include:

  • Expert Lectures
    Learn on-demand from top instructors who are industry subject matter experts. Our highly certified expert instructors possess a superior understanding of the subject matter in their fields and have the ability to convey this knowledge in an effective, engaging, and professional manner to a wide audience.

  • Certificates of Completion
    Upon completion of a series of courses you can earn a certificate of completion from Career Academy. Certificates of Completion will display your full name, course completed, as well as the date of completion. Students have the ability to print this out or save it digitally to showcase your accomplishment.

  • PowerPoint Visuals:
    Many of the in-depth theories and processes discussed in our courses can be learned most efficiently through the detailed PowerPoint slides presented. These visuals are accompanied by an instructor voice-over to provide our students with a clear, efficient, and complete presentation of concepts.

  • Professional Development Activities
    Students are provided access to professional development activity files which allow for an individual to test out course theories and apply the knowledge they earned from the course.

  • Review Quizzes
    Once a course is completed, test your knowledge by taking our course review quiz! Students have the ability to retake any review quizzes as many times as they wish to ensure they understand the material or to improve upon their scores.

  • Mobile Access
    With our universal course player, you can learn from your computer, tablet as well as mobile devices. Keep up with your training on the go!

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